RAFA, G. D. A.; TEOFILUS, T.; SETIOBUDI, A. New Prespective of Brand Personality in Indonesia. Primanomics : Jurnal Ekonomi & Bisnis, [S. l.], v. 22, n. 2, p. 250–266, 2024. DOI: 10.31253/pe.v22i2.2805. Disponível em: https://jurnal.ubd.ac.id/index.php/PE/article/view/2805. Acesso em: 27 jul. 2024.