SIANIPAR, M. F. S.; SAPUTRA, A. The Influence Of Celebrity Endorsers And The Attractiveness Of Advertising On The Purchase Decision Of Wardah Products On Tiktok Shop In Batam. Primanomics : Jurnal Ekonomi & Bisnis, [S. l.], v. 23, n. 2, p. 88–101, 2025. DOI: 10.31253/pe.v23i2.3547. Disponível em: https://jurnal.ubd.ac.id/index.php/PE/article/view/3547. Acesso em: 5 jun. 2026.